Ampersand Equates To "And"?

Giganews Newsgroups
Subject: Ampersand Equates To "And"?
Posted by:  Coffee's For Closers (Usenet20…@THE-DOMAIN-IN.SIG)
Date: Mon, 16 Nov 2009


Does anybody know if search engines really see these as the same



and that, somebody searching on, "this and that" could bring up
listings containing the text, "this & that"?

I suspect that searchers will be using the word, "and" in the
queries, but my site currently a lot of, "this & that" text, with
the ampersand.  This involves the names of businesses which
present themselves with that format.

Or is the "and" in their query going to be ignored anyway, even
if they put it "in quotes"?

Thanks for any insight.

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